Monthly Archives: October 2011

Focus Groups This Week

I’m looking forward to a great week.  Today, Matthew and I fly out for a two-city focus group tour.  We’ll be in Nashville, TN and Indianapolis, IN.  Lucas Fairchild, from our PR group, Lovell-Fairchild, will be with us in each city as well.  The purpose of these stops is to screen the movie in front of non-biased audiences and then ask them a series of well thought out, deliberate questions that will then aid us in discerning whether or not we need to make any edits or changes to the existing film before meeting with studios, interested buyers, etc.

We’ll post some pictures from the screenings and then write a wrap up at the end of the week, so keep checking back.

Thanks again for following our journey!




Filed under Uncategorized